Nikki Beach Launch

Can you think of a better way to launch an exquisite new luxury linen clothing label than to host an all-white resort style beach party at Nikki Beach, Dubai? Nope? Neither could we. We had a blast of a day in the sunshine with endless bottles of rosé and champagne, and our stunning models showing off the new collection pieces on the 'resort style' runway. Here's a glimpse: 

Behind The Scenes 

Our models had the chance to parade around the beach bar and poolside dressed in our new 2017 collection. The luxuriously soft, white linen flowed effortlessly and our guests got to see the quality and craftsmanship of our pieces close up for the first time- it was very exciting for us. 

Runway Images

Our models wore a splash of bright red lipstick to brighten it up, and our team of backstage stylists added some of our jewellery pieces to complete each look. For a bit of fun, each look was complete with bare feet, or beautiful bejewelled barefoot sandals- we were poolside, after all. 

Nikki Beach


We aren't sure how we are going to top this amazing day and the launch of our label, but we are going to find a way- stay tuned for more. 

White on White


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